PPC Advertising

Sponsored Display

Reach shoppers on and off Amazon with display ads that retarget, cross-sell, and defend your listings. Sponsored Display extends your reach beyond search to capture demand across the entire purchase journey.

Our Approach

Beyond Search. Across the Funnel.

Sponsored Display is Amazon's most versatile ad type. It reaches shoppers based on their browsing behavior, purchase history, and interests, both on Amazon and across thousands of third-party sites and apps. We use it to retarget shoppers who viewed your products, cross-sell to complementary audiences, and defend your product pages from competitor ads.

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Retargeting

Re-engage shoppers who viewed your products but didn't purchase, bringing them back to convert.

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Listing Defense

Place your ads on your own product pages to prevent competitors from stealing your traffic.

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Off-Amazon Reach

Extend your advertising beyond Amazon to reach shoppers on third-party websites and apps.

What We Manage

Full-Service Sponsored Display Management

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Views Remarketing

Target shoppers who viewed your products or similar products in the last 7, 14, or 30 days.

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Purchase Remarketing

Re-engage past customers for replenishment, upsells, and cross-sells based on purchase history.

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Audience Targeting

In-market, lifestyle, and interest-based audiences to reach new shoppers who match your buyer profile.

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Product Page Placements

Ads on competitor and complementary product detail pages to capture shoppers actively comparing options.

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Off-Amazon Placements

Display ads on Twitch, IMDb, and thousands of third-party sites through Amazon's demand-side platform.

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Custom Creative

Custom headline, logo, and lifestyle image combinations tailored for each audience segment.

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Defensive Placements

Protect your own product pages by filling competitor ad slots with your own products.

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Audience Analytics

Detailed reporting on reach, engagement, and conversion by audience segment and placement type.

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Cost-Per-Click Optimization

Bid strategies optimized for CPC efficiency across different audience types and placements.

Ready To Reach Shoppers Everywhere

Ready to Reach Shoppers Everywhere?

Let us build Sponsored Display campaigns that extend your reach across the full purchase journey.

Book a Free PPC Audit →

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