Full-funnel Amazon PPC management built around profit, not vanity metrics. We manage Sponsored Products, Sponsored Brands, Sponsored Display, and Amazon Marketing Cloud campaigns that drive measurable ROAS for brands selling on the world's largest marketplace.
Since 2013, SC Consultants has managed Amazon advertising for brands across dozens of categories. We've spent millions in ad dollars and learned exactly what separates profitable campaigns from money pits. Our approach is built on one principle: every advertising dollar must earn its place.
Most Amazon PPC agencies optimize for revenue. That looks great in a report, but it ignores the question that actually matters: are you making more money after ad spend? We optimize for contribution profit. That means managing targets that align with your actual margins, not industry averages.
We are a boutique agency by design. Our team combines senior-level expertise, advanced automation, and AI-driven data analysis to manage fewer accounts with deeper attention. You will never be handed off to a junior media buyer running a playbook.
We tie every bid, budget, and targeting decision to your margin targets. Revenue growth means nothing if it comes at the expense of profitability.
Sponsored Products for conversion, Sponsored Brands for awareness, Sponsored Display for retargeting, and AMC audiences for smarter targeting. We build the entire funnel.
No autopilot. No set-and-forget. We make bid adjustments, harvest search terms, and refine targeting on a daily basis across every account we manage.
From keyword-level bid optimization to clean room audience analytics, we manage every Amazon ad type under one roof.
The foundation of Amazon PPC. We capture high-intent shoppers at the point of purchase with precise targeting and daily bid optimization.
Headline ads, video ads, and Store Spotlight campaigns that build brand recognition and increase branded search volume over time.
Remarketing, audience targeting, and competitor conquesting to recapture lost traffic and expand your reach across the Amazon ecosystem.
Clean room analytics that unlock event-level data across every ad type. We use AMC to build custom audiences, measure multi-touch attribution, and find insights standard reporting misses.
Daily search term analysis, winner promotion to exact match, and continuous negative keyword management.
Rule-based and manual bid adjustments at the keyword, placement, and daypart level.
TACoS guides total account health. ACoS guides campaign efficiency. We manage both together.
Video, imagery, and headline copy designed for clicks, with continuous A/B testing.
Programmatic display and video advertising for off-Amazon reach and new-to-brand acquisition.
Weekly and monthly reports with TACoS, ACoS, ROAS, and actionable next steps.
Our strategists lead every account, backed by AI-driven intelligence and smart automations. The software connects directly to the Amazon API and is fully retail-aware, pulling in live inventory, pricing, Buy Box status, and organic rank alongside ad performance.
Custom bid rules powered by hourly signals. Bids auto-adjust to hit your targets with guardrails that prevent overspend.
Budgets shift to the hours and days that convert best, optimized at the hour level for peak shopping windows.
Winners promoted to exact match, losers negated, and cannibalization guards reduce paid spend where organic rank already wins.
Low stock triggers bid reductions. Out-of-stock SKUs pause instantly. No wasted ad spend on products you can't sell.
Lose the Buy Box, bids drop. Win it back, spend scales up. Pricing shifts trigger automatic adjustments.
Real-time dashboards built around your metrics. One-click exports to Power BI, Looker, or Google Sheets.
A structured, repeatable process that has delivered results for brands since 2013.
We dig into your current ad account to find exactly where money is being wasted and where the growth opportunities are.
We design a custom campaign architecture built around your catalog, your margins, and your growth targets.
Campaigns go live with controlled budgets. Our software handles hourly adjustments while we provide hands-on oversight.
We pour fuel on what is working. Winning campaigns scale up while we layer in new ad types to build a full-funnel engine.
You always know where your ad dollars are going and what they are producing. We evolve the strategy as your business grows.
We hold ourselves accountable to the same metrics you care about. Here is what our Amazon advertising management delivers.
As ad-driven sales velocity lifts organic rank, your total advertising cost of sale improves naturally. We build campaigns designed to strengthen the organic flywheel so your ad dependency decreases even as total revenue grows.
We focus on growing your top line without sacrificing your bottom line. That means scaling ad spend only when unit economics support it, and pulling back when they do not. Profitable growth is the only growth that matters.
Weekly performance summaries and detailed monthly reports. Every report includes TACoS, ACoS, ROAS, spend, revenue, organic vs. paid split, conversion rates, and clear next steps. You will always know how your budget is performing.
We use ACoS as a campaign-level efficiency metric to fine-tune individual campaigns, eliminate waste, and ensure every dollar is working as hard as possible. Most brands see meaningful ACoS improvement within the first 60 days.
Well-managed PPC campaigns drive sales velocity that lifts organic search ranking. Over time, this reduces your dependence on paid traffic as organic revenue grows alongside advertising revenue.
A named account manager who knows your brand, your category, and your goals. Direct communication via Slack, email, or scheduled calls. No ticket queues, no chatbots, no waiting days for a response.
Book a free discovery call with our team. We will review your current Amazon advertising performance and show you exactly where the opportunities are.
Book a Free Discovery Call →