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Amazon Advertising

Creative Asset Development

High-performing ad creative built for Amazon's unique environment. From Sponsored Brands video to custom imagery, we produce assets that capture attention and convert shoppers into buyers.

Ad Creative Built for Amazon

Every asset is designed to meet Amazon's specs and optimized for click-through and conversion performance.

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Sponsored Brands Video

Autoplay videos that stop the scroll in search results. Product demos, feature highlights, and lifestyle content optimized for muted playback.

2.6x Higher CTR
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Custom Imagery

Lifestyle and product-in-context images for Sponsored Brands campaigns. Designed to outperform auto-generated catalog images.

25-40% CTR Lift
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Headline Copy

Compliant, compelling headline text for Sponsored Brands placements. Tested variations that drive clicks without triggering rejections.

A/B Tested
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Store Spotlight Assets

Custom sub-page imagery and layouts that turn your Amazon Store into a branded shopping destination for Store Spotlight ads.

Brand Building
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Sponsored Display Creative

Multi-asset creatives combining lifestyle images, logos, and headlines for retargeting and audience campaigns on and off Amazon.

Retargeting Ready
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A+ Content Graphics

Premium A+ Content modules with comparison charts, lifestyle banners, and feature callouts that boost detail page conversion.

+5-10% CVR
From Brief to Performance

A structured creative workflow that balances brand storytelling with data-driven optimization.

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1

Brief & Discovery

Brand guidelines, product USPs, competitor audit, and campaign goals defined upfront.

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2

Concept Development

Mood boards, storyboards, and headline variations tailored to each ad placement.

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3

Production

Assets produced to exact Amazon specs. Video, imagery, and copy all compliance-checked.

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4

A/B Testing

Multiple creative variants launched simultaneously to identify top performers fast.

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5

Optimization

Winning creatives scaled, underperformers replaced. Continuous iteration based on live data.

The Numbers Behind Great Creative

Creative quality is the single biggest lever most Amazon advertisers overlook.

0.89%
Video Ad CTR
2.6x higher than static Sponsored Brands formats
40%
CTR Increase
Lifestyle imagery vs. plain white background product shots
11.2%
Video CVR
13% higher conversion than image-based ad formats
60%
Completion Rate
Average video watch-through rate on Sponsored Brands Video
What Separates Good from Great

Every asset we produce follows proven principles that drive measurable performance gains.

Show Product in First 3 Seconds

Amazon video ads autoplay without sound. Lead with your product immediately to hook scrolling shoppers.

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Design for Sound-Off Viewing

80% of shoppers watch video ads on mute. Text overlays and visual storytelling are essential for every video.

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Mobile-First Composition

Most Amazon shoppers browse on mobile. All creative is designed for small screens with large, legible elements.

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Lifestyle Over White Background

Products shown in real-life context outperform plain catalog shots by up to 40% on click-through rate.

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Benefit-Led Headlines

Headlines focused on customer outcomes consistently beat feature-focused copy in A/B testing across categories.

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Safe Zone Compliance

Critical content placed within Amazon's safe zones prevents cropping across desktop, mobile, and tablet placements.

We Build to Amazon's Exact Requirements

No rejected submissions. No wasted review cycles. Every asset is spec-perfect from the start.

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Video Ads

Resolution1920 x 1080
FormatMP4 / MOV
Duration6 - 45 sec
File SizeMax 500 MB
Frame Rate24+ fps
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Custom Images

Min Size1200 x 628 px
FormatPNG / JPG
File SizeMax 5 MB
Text Limit10 words max
Safe ZoneRequired
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Headlines & Copy

Headline50 char max
Brand Name30 char max
CTA ShapeNo buttons
ClaimsMust verify
Review Time24 - 72 hrs
Results Our Clients See

Professional creative is the fastest way to improve campaign performance without increasing spend.

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Higher Click-Through Rates

Custom creative consistently outperforms default auto-generated ads. Brands see 25-40% CTR improvement from day one.

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Lower Cost Per Acquisition

Better creative means higher relevance scores and more efficient spend. Your budget goes further with every impression.

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Stronger Brand Presence

Consistent, professional creative across all placements builds recognition and trust with Amazon shoppers.

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Data-Driven Iteration

Every creative is tracked, tested, and refined. We replace underperformers and scale winners on a rolling basis.

Zero Compliance Rejections

All assets pre-checked against Amazon's content policies and spec requirements before submission.

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Faster Campaign Launches

Production-ready assets delivered on schedule. No bottlenecks waiting on creative when campaigns need to go live.

Ready to Upgrade Your Ad Creative?

Let us build the high-performing creative assets your Amazon campaigns need to stand out and convert.

Book a Free Creative Consultation →

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